Menu
New home, new opportunities for HP's Boshoff

New home, new opportunities for HP's Boshoff

Boshoff has been travelling around Auckland and Wellington, getting to know local customers and channel partners. Although he needs to do this to find new opportunities for HP here, he has already highlighted some areas of potential.

“There’s opportunity for us to do more. In South Africa, for example, we were one of the first countries in the greater European and African region to partner with telcos, which became a complementary channel for us. I’d like to explore that here and finding other new partnerships to broaden what we do today.

“Also, South Africa was the first HP company this year to open an HP experience store. Lifting the customer and partner experience is something I’d like to focus on. The most important thing is to ensure customers have the best experience, whether it’s retail, or when they phone us in the call centre.”

HP recently opened a customer experience store in Auckland in conjunction with Microsoft. Boshoff says there is even greater potential for this concept to work well in New Zealand than in South Africa.

“Customers here are appreciative of quality and very discerning. They take a lot of time deciding to buy the right equipment. That works very well for HP and we have higher market share here than in South Africa.”

Boshoff says his experience in technical and sales positions has laid a foundation for his present role, and being an IT manager in the past means he is more in tune with customer needs.

“In systems engineering you learn a logical thought process and that’s stood me in good stead for everything after that. In my time as IT manager I implemented manufacturing control and ERP systems and process control systems. When I meet customers today I find it easy to understand that and what their requirements are.”

Boshoff and his partner have been making the most of their move to New Zealand by capitalising on the outdoor lifestyle.

“I’m very much into anything that happens outdoors - I’m into mountain biking, cycling and motorcycling. My partner is an avid runner and paddler and has now convinced me to get a surf ski.

“The problem is finding time to do these things and to explore the beautiful countryside. There’s so much choice here that it seems silly any of us has to work.”

He has had to implement a strict routine to make sure he gets a balance between work and leisure.

“I try to be quite rigid with my diary because it’s very easy to be dragged into email and detail. I try to make sure three days are dedicated to partners and customers. I also spend as much time as I can with retailers and partners and distributors so that we are going in the right direction.”

Boshoff has been travelling around Auckland and Wellington, getting to know local customers and channel partners. Although he needs to do this to find new opportunities for HP here, he has already highlighted some areas of potential.

“There’s opportunity for us to do more. In South Africa, for example, we were one of the first countries in the greater European and African region to partner with telcos, which became a complementary channel for us. I’d like to explore that here and finding other new partnerships to broaden what we do today.

“Also, South Africa was the first HP company this year to open an HP experience store. Lifting the customer and partner experience is something I’d like to focus on. The most important thing is to ensure customers have the best experience, whether it’s retail, or when they phone us in the call centre.”

HP recently opened a customer experience store in Auckland in conjunction with Microsoft. Boshoff says there is even greater potential for this concept to work well in New Zealand than in South Africa.

“Customers here are appreciative of quality and very discerning. They take a lot of time deciding to buy the right equipment. That works very well for HP and we have higher market share here than in South Africa.”

Boshoff says his experience in technical and sales positions has laid a foundation for his present role, and being an IT manager in the past means he is more in tune with customer needs.

“In systems engineering you learn a logical thought process and that’s stood me in good stead for everything after that. In my time as IT manager I implemented manufacturing control and ERP systems and process control systems. When I meet customers today I find it easy to understand that and what their requirements are.”

Boshoff and his partner have been making the most of their move to New Zealand by capitalising on the outdoor lifestyle.

“I’m very much into anything that happens outdoors - I’m into mountain biking, cycling and motorcycling. My partner is an avid runner and paddler and has now convinced me to get a surf ski.

“The problem is finding time to do these things and to explore the beautiful countryside. There’s so much choice here that it seems silly any of us has to work.”

He has had to implement a strict routine to make sure he gets a balance between work and leisure.

“I try to be quite rigid with my diary because it’s very easy to be dragged into email and detail. I try to make sure three days are dedicated to partners and customers. I also spend as much time as I can with retailers and partners and distributors so that we are going in the right direction.”


Follow Us

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Tags HPCoffee Break

Featured

Slideshows

EDGE 2018: Kiwis kick back with Super Rugby before NZ session

EDGE 2018: Kiwis kick back with Super Rugby before NZ session

New Zealanders kick-started EDGE 2018 with a bout of Super Rugby before a dedicated New Zealand session, in front of more than 50 partners, vendors and distributors on Hamilton Island.​

EDGE 2018: Kiwis kick back with Super Rugby before NZ session
EDGE 2018: Kiwis assess key customer priorities through NZ research

EDGE 2018: Kiwis assess key customer priorities through NZ research

EDGE 2018 kicked off with a dedicated New Zealand track, highlighting the key customer priorities across the local market, in association with Dell EMC. Delivered through EDGE Research - leveraging Kiwi data through Tech Research Asia - more than 50 partners, vendors and distributors combined during an interactive session to assess the changing spending patterns of the end-user and the subsequent impact to the channel.

EDGE 2018: Kiwis assess key customer priorities through NZ research
Show Comments