Sage ramps-up channel after product debut

Sage ramps-up channel after product debut

Management software provider Sage Business Solutions is bolstering its local presence with a more active channel, led by a new country account manager.

Company representatives say that Sage has been in the process of recruiting a channel manager and an appointment in “early March” is expected.

The news came on the heels of Sage’s official release of its mid-market enterprise resource planning product, ERP Accpac 6 on February 24. The company, which has a regional office in Sydney, introduced the new version in a soft roll-out last December. The response has confirmed the company in its growth plans for this side of the Tasman

“Certainly New Zealand has been a very encouraging market for us [in general].. so that has been one of the factors in getting us to invest further,” says Mike Lorge, Sage’s managing director. “Coupled with that is our confidence in what Accpac 6 offers. We think it is a significant step forward for our customers and partners.”

Lorge says Accpac 6 has already garnered commitments from customers, prodding the company to get more assertive in this country. Sage currently has around 10 partners in the New Zealand channel, Lorge says.

“We are confident enough about the potential New Zealand represents that we now want to have a physical presence in the country, taking care of relationships with existing business partners as well as recruiting new partners and building relationships and sales opportunities,” Lorge says.

ERP Accpac 6 features a web-based user interface that allows customers to access ERP data independent of platform or device, without its design “tampering with the underlying functionality of the application,” Lorge says.

Version 6 comes in three editions, from small business to enterprise customers. It can be deployed on the cloud or on premise and can be purchased outright or rented. The cost starts at $1500 per user, excluding assurance.

The company will demonstrate the product in Auckland on March 11 at the Hilton Hotel in Princes Wharf.

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