Menu
Laser goes with Synnex

Laser goes with Synnex

Vendor adds distributor in New Zealand

Laser Corporation has appointed Synnex to distribute its entire product portfolio in New Zealand, in addition to Ingram Micro which was already distributing the vendor's products here.

Laser, which is this year celebrating its 25th anniversary, is plotting a growth strategy in the country, of which this new appointment is part.

“Laser has steadily progressed in New Zealand creating the need for a distributor that can deliver our product range nationally to retailers and resellers. Laser is aligned with the way Synnex conducts its business – we are happy to be able to further our partnership and confident that Synnex will continue to deliver quality service to Laser customers," says Tyler Smith, Laser New Zealand's country manager.

Synnex' NZ country manager Richard Harri belives the partnership between the two companies will "result in good synergy".

"Laser is a leading challenger brand providing a value alternative to the premium brands, making them popular with our national retail customers," he says. "We look forward to helping Laser meet and maintain demand while providing a stable platform for continued growth within the New Zealand market."


Follow Us

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Tags SynnexIngram Microrichard harrilaser technology

Featured

Slideshows

The making of an MSSP: a blueprint for growth in NZ

The making of an MSSP: a blueprint for growth in NZ

Partners are actively building out security practices and services to match, yet remain challenged by a lack of guidance in the market. This exclusive Reseller News Roundtable - in association with Sophos - assessed the making of an MSSP, outlining the blueprint for growth and how partners can differentiate in New Zealand.

The making of an MSSP: a blueprint for growth in NZ
Reseller News Platinum Club celebrates leading partners in 2018

Reseller News Platinum Club celebrates leading partners in 2018

The leading players of the New Zealand channel came together to celebrate a year of achievement at the inaugural Reseller News Platinum Club lunch in Auckland. Following the Reseller News Innovation Awards, Platinum Club provides a platform to showcase the top performing partners and start-ups of the past 12 months, with more than ​​50 organisations in the spotlight.​​​

Reseller News Platinum Club celebrates leading partners in 2018
Meet the top performing HP partners in NZ

Meet the top performing HP partners in NZ

HP has honoured its leading partners in New Zealand during 2018, following 12 months of growth through the local channel. Unveiled during the fourth running of the ceremony in Auckland, the awards recognise and celebrate excellence, growth, consistency and engagement of standout Kiwi partners.

Meet the top performing HP partners in NZ
Show Comments