Menu
New cloud venture seeking resellers

New cloud venture seeking resellers

Mark Loveys teams up with MYOB channel

Mark Loveys isn’t one to procrastinate. Last month he announced a management buyout of Enprise and plans to accelerate growth in MYOB Exo and Enprise’s SAP Business One applications development business.

Now, he’s formed a joint venture with MHA to take the products into the cloud.

Loveys was the cofounder of Enprise and the developer of Exonet, which was sold to Solution 6 some years ago for $A30 million. The product became MYOB Exo. In the interim, he sold another company, EMS Cortex, to Citrix for a rumoured $20 million.

Not surprisingly, he’s been inundated with enquiries from people wanting to know the key to his success, how to take such businesses to market.

Loveys and some partners also bought TNT Ventures’ 60 percent holding in Enprise.

“They wanted to put it on the market so we stepped in,” he says. “We felt that with all the channels we have, in the US, UK, South Africa – basically all the English-speaking countries – it was worth picking up.

“At the same time, through my role as chair of the SAP Advisory Council, I was getting approached by a lot of international companies, asking how they could get into Australia and New Zealand. Similarly, New Zealand companies were asking how they could go overseas.”

He says he formed a strategy to bring together software solutions for Enprise’s channel, as well as a model of how to find investors.

“Locally, with MYOB Exo there is huge demand. We’ve formed a joint venture with MHA (2cloud.biz) to put Exo into the cloud as an Australasian solution. We’ve teamed up with the MYOB channel.”

He says the primary focus, initially, will be on Australasia, then later tying in with other solutions.

“We’ve opening branches in all the major Australian cities.”

The joint venture provides cloud hosting around mid-market cloud expertise.

“We’re now looking for resellers,” Loveys says.

“Our plan is to bring in SAP products later.”

While the initial focus is on Australasia, eventually the cloud model will be used as the basis of a worldwide sales strategy.

“The emphasis is very much on the cloud.”


Follow Us

Join the newsletter!

Or
Error: Please check your email address.

Tags MYOBMark Loveys

Featured

Slideshows

Bumper channel crowd kicks off first After Hours of 2018

Bumper channel crowd kicks off first After Hours of 2018

After Hours made a welcome return to the channel social calendar with a bumper crowd of partners, distributors and vendors descending on The Jefferson in Auckland to kick-start 2018. Photos by Gino Demeer.

Bumper channel crowd kicks off first After Hours of 2018
Looking back at the top 15 M&A deals in NZ during 2017

Looking back at the top 15 M&A deals in NZ during 2017

In 2017, merger and acquisitions fever reached new heights in New Zealand, with a host of big name deals dominating the headlines. Reseller News recaps the most important transactions of the Kiwi channel during the past 12 months.

Looking back at the top 15 M&A deals in NZ during 2017
Kiwi channel closes 2017 with After Hours

Kiwi channel closes 2017 with After Hours

The channel in New Zealand came together to celebrate the close of 2017, as the final After Hours played out in front of a bumper Auckland crowd.

Kiwi channel closes 2017 with After Hours
Show Comments