Menu
Asus sticking with Windows 7 tablets

Asus sticking with Windows 7 tablets

A company official says their customers 'don't want Apple and they don't want Android because they just simply want Windows.'

Asus will continue to build Window 7 tablets, calling Microsoft's OS a worthy competitor to the Apple iPad and the army of Android tablets on the market. An Asus official told TechRadar that the company gets a lot of inquiries from the consumer and business market for Windows 7 tablets, so it will continue making them as long as that demand remains.

Julie Cheng, a product management specialist at Asus, said her company's customers "don't want Apple and they don't want Android because they just simply want Windows - they're used to it. There are still demands for Windows solutions."

It seems like Asus is trying to cover all its bases, given its announcement at CES this year of three Android tablets (including the Asus Eee Pad Transformer tablet and laptop combo), as well as a Windows 7 slate, the 12.1-inch Eee Slate EP121. There's even speculation that Asus may be planning a Chrome OS netbook for June.

Asus's broad strategy to meet Windows 7 tablet demands, and also build Android tablets, may help it dominate a niche market, but many in the industry are still highly skeptical of Windows 7's tablet fit. My PC World colleague Melissa J. Perenson took a look at the potential for Windows 7 tablets outside of vertical business markets and concluded that it's now or never for these devices, because "once consumers shift to a more visual, finger-friendly operating system, Windows could lose eyeballs permanently -- interoperability be damned." Colleague Jason Cross put it a bit more directly: Windows 7 tablets are a terrible idea.

What do you think? Is there room for Windows 7 in the already-crowded tablet space? Or are Android and iPad (perhaps even webOS?) apps where it's at?

Follow Melanie Pinola (@aboutmobiletech) and Today@PCWorld on Twitter


Follow Us

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Tags MicrosofttabletsAndroidPhonesconsumer electronicsasusapple ipadtablet PCAsustek Computer

Featured

Slideshows

The making of an MSSP: a blueprint for growth in NZ

The making of an MSSP: a blueprint for growth in NZ

Partners are actively building out security practices and services to match, yet remain challenged by a lack of guidance in the market. This exclusive Reseller News Roundtable - in association with Sophos - assessed the making of an MSSP, outlining the blueprint for growth and how partners can differentiate in New Zealand.

The making of an MSSP: a blueprint for growth in NZ
Reseller News Platinum Club celebrates leading partners in 2018

Reseller News Platinum Club celebrates leading partners in 2018

The leading players of the New Zealand channel came together to celebrate a year of achievement at the inaugural Reseller News Platinum Club lunch in Auckland. Following the Reseller News Innovation Awards, Platinum Club provides a platform to showcase the top performing partners and start-ups of the past 12 months, with more than ​​50 organisations in the spotlight.​​​

Reseller News Platinum Club celebrates leading partners in 2018
Meet the top performing HP partners in NZ

Meet the top performing HP partners in NZ

HP has honoured its leading partners in New Zealand during 2018, following 12 months of growth through the local channel. Unveiled during the fourth running of the ceremony in Auckland, the awards recognise and celebrate excellence, growth, consistency and engagement of standout Kiwi partners.

Meet the top performing HP partners in NZ
Show Comments