Twitter, LinkedIn link up on tweets

Twitter, LinkedIn link up on tweets

Twitter and LinkedIn users will now be able to post status updates to the two Web sites simultaneously, in a deal aimed at enhancing professional use of Twitter and expanding the audience for the business-focused social network LinkedIn.

"The business use case of Twitter is turning out to be very important," Twitter co-founder Biz Stone says in a video announcing the partnership. "More and more people are finding the persona they create for themselves on the Web is part of their resume, in many ways."

There are already similar integrations between Twitter and Facebook, allowing users to post simultaneously to the two sites.

LinkedIn users can get started by clicking the Twitter icon on the LinkedIn home page, or go to their profiles and click on an option to add a Twitter account. While on Twitter, users can choose to share all tweets in their LinkedIn status, or only selected ones by typing hash tags #IN or #LI.

"The idea is simple: When you set your status on LinkedIn you can now tweet it as well, amplifying it to your followers and real-time search services like Twitter Search and Bing," writes LinkedIn co-founder Allen Blue. "And when you tweet, you can send that message to your LinkedIn connections as well, from any Twitter service or tool."

LinkedIn is a more private social network than Twitter, with connection requests requiring confirmation by both parties. Integrating the two makes it easier for LinkedIn users to reach a wider audience when they want to, such as when they have an important question or job inquiry.

"You want the widest possible distribution … because you want your question answered at all costs," Stone says.

Twitter-like status updates can help users find new jobs or kick off new projects, LinkedIn officials say.

"It's the integration of the business side of the tweets and Twitter with the business ecosystem of LinkedIn that make the two work together," says LinkedIn co-founder Reid Hoffman.

The partnership was announced Monday and the new features will be rolled out gradually this week.

Follow Us

Join the newsletter!


Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.



Meet the leading customer-centric Microsoft channel partners

Meet the leading customer-centric Microsoft channel partners

Microsoft honoured leading partners across the channel following a year of customer innovation and market growth in New Zealand. The 2018 Microsoft Partner Awards recognised excellence within the context of the end-user, spanning a host of emerging and established providers.

Meet the leading customer-centric Microsoft channel partners
Reseller News launches new-look Awards at 2018 Judges’ Lunch

Reseller News launches new-look Awards at 2018 Judges’ Lunch

Introducing the Reseller News Innovation Awards, launched to the channel at the 2018 Judges’ Lunch in Auckland. With more than 70 judges now part of the voting panel, the new-look awards will reflect the changing dynamics of the channel, recognising excellence across customer value and innovation - spanning start-ups, partners, distributors and vendors.

Reseller News launches new-look Awards at 2018 Judges’ Lunch
Show Comments