Menu
Anyware becomes platinum Kaspersky partner

Anyware becomes platinum Kaspersky partner

Distributor moves to diversify its offerings and take a slice of the growing security solution market

IT distributor, Anyware Computer Accessories, has joined Kaspersky Lab’s new channel program as a platinum partner.

Last week, Kaspersky Lab launched its new channel program with a three-tier system.

Marketing manager for Anyware, Steve Grant, said the new top-tier partnership would allow the company to diversify its offerings and capture some of the growing security solution sector.

“We’ll have access to a whole range of pre- and post-technical support and services, training, a certification curriculum, and an increased level of marketing support,” Grant said. “It’s going to have a broad-based appeal, everything from smaller operations through to larger resellers.”

Grant said resellers could look forward to point-of-sale material, leaflets, brochures and cheat-sheets, but the two companies had yet to finalise marketing and training programs.

“We’ll hopefully be rolling something out in the next six to twelve months. There will obviously be an escalating scale of training and marketing campaigns which we will be implementing.”

Early last month, Kaspersky Lab signed a multi-million dollar sponsorship deal and it joined forces with retail giant Officeworks in late April in an effort to boost its product recognition.


Follow Us

Join the newsletter!

Error: Please check your email address.

Tags anyware computer accessorieskaspersky lab

Featured

Slideshows

Looking back at the top 15 M&A deals in NZ during 2017

Looking back at the top 15 M&A deals in NZ during 2017

In 2017, merger and acquisitions fever reached new heights in New Zealand, with a host of big name deals dominating the headlines. Reseller News recaps the most important transactions of the Kiwi channel during the past 12 months.

Looking back at the top 15 M&A deals in NZ during 2017
Kiwi channel closes 2017 with After Hours

Kiwi channel closes 2017 with After Hours

The channel in New Zealand came together to celebrate the close of 2017, as the final After Hours played out in front of a bumper Auckland crowd.

Kiwi channel closes 2017 with After Hours
Meet the top performing HP partners in NZ

Meet the top performing HP partners in NZ

HP honoured leading partners across the channel at the Partner Awards 2017 in New Zealand, recognising excellence across the entire print and personal systems portfolio.

Meet the top performing HP partners in NZ
Show Comments