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Google stays mum on Wave details

Google stays mum on Wave details

Partners still excited by potential of the latest collaboration platform

Google is keeping its enterprise partners and the public in the dark on how Google Wave will be sold or licensed.

Google Wave is a collaboration and communication tool that combines email, instant messaging, blogging, wikis and document sharing in a single platform.

Despite the volume of publicity produced by Wave, Google has yet to provide any details as to what revenue streams will be used to generate funding or how partners will distribute or brand the technology.

“Wave is currently a developer preview, it's early days and we'll provide more updates and briefings later this year as the product progresses,” a Google spokesperson said.

ARN has spoken to three of the five official Australian partners, none of which have been given any details on licensing or revenue stream models.

“There’ll be tweets, blogs, lots and lots of speculation as to how the revenue model will pan out," Devnet CEO, Craig Deveson, said. "Exactly how that’s brought to market needs to be worked out.

“I think in about three month’s time we’ll have a better idea of the types of models that will take place. Google will only announce the licensing models closer to the release date, so hopefully by Q4 this year.”

BluePoint operations manager, Craig McLaughlin, also confirmed the lack of information and said this was the norm for Google’s products.

But the lack of financial detail hasn’t stopped developers from showing excitement over the new platform.

“The concept is definitely very revolutionary. Whether Google can execute on it will depend on how successful it is,” Deveson said.

“I think wave will be an extension to the Google aps platform, so people that already use Gmail probably will be a part of Wave…from day one, a Gmail user will be able to have some form of interaction with Wave.”

Deveson claimed that Wave’s biggest drawcard for corporate and enterprise users is its increased security features for cloud computing and ability to work with localised servers.

“If you’re a government department and you want to move to cloud but you’ve got a particular requirement to have certain data remain in Australia, then we could build a server that meets those requirements and interconnects to the master Google Wave server," he said.

“You might use the engine that stays on the cloud, but your data stays on the local server.”


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