Menu
Group wants to kick start embedded mobile market

Group wants to kick start embedded mobile market

The potential market for consumer and industrial goods that could connect to 3G mobile networks is huge.

Backed by Huawei Technologies and operators including Telefónica and Vodafone, the GSM Association (GSMA) has launched the Embedded Mobile initiative, aiming to bring down prices of 3G modules that can be embedded in cars, cameras, health monitoring devices and other machines by developing common standards and platforms.

The potential market for consumer and industrial goods that could connect to 3G (third-generation) mobile networks is huge, the GSMA said.

There is an opportunity to put modules into 750 million different devices if the price is right, according to David Pringle, spokesman at GSMA.

"The whole idea is to bring economies of scale to this market, and to do that we have to decide on a common approach to a number of things," said Pringle.

For the Embedded Mobile initiative to work more companies will have to join, which is something the GSMA is well aware of. "The reason for announcing it is actually to get more equipment vendors, chip makers and consumers electronics manufacturers in the program, so we can all work on a common approach," said Pringle.

He expects to see more members being announced around the time of Mobile World Congress in Barcelona in February, and then different sectors can sit down around a table and discuss what they need from these kinds of modules.

High on the list of priorities will be to develop an API (application programming interface).

"If you can standardize that you can bring down the cost of the modules, and the you get modules into more and more devices, create more scale and bring down the cost again," Pringle said.

The market for embedded modules in devices other than mobile phones, laptops and modems already exists, but it is quite fragmented, according to Pringle.

"It is primarily a 2G market at the moment, and we are looking at turning it into a 3G market," he said.


Follow Us

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Tags gsmembedded devices

Featured

Slideshows

Meet the leading female front runners of the Kiwi channel

Meet the leading female front runners of the Kiwi channel

Reseller News honoured the leading female front runners of the New Zealand channel at the 2018 Women in ICT Awards (WIICTA) in Auckland. The awards honoured standout individuals across seven categories, spanning Entrepreneur; Innovation; Rising Star; Shining Star; Community; Technical and Achievement.

Meet the leading female front runners of the Kiwi channel
Meet the top performing customer-centric Microsoft channel partners

Meet the top performing customer-centric Microsoft channel partners

Microsoft honoured leading partners across the channel following a year of customer innovation and market growth in New Zealand. The 2018 Microsoft Partner Awards recognised excellence within the context of the end-user, spanning a host of emerging and established providers.

Meet the top performing customer-centric Microsoft channel partners
Reseller News launches new-look Awards at 2018 Judges’ Lunch

Reseller News launches new-look Awards at 2018 Judges’ Lunch

Introducing the Reseller News Innovation Awards, launched to the channel at the 2018 Judges’ Lunch in Auckland. With more than 70 judges now part of the voting panel, the new-look awards will reflect the changing dynamics of the channel, recognising excellence across customer value and innovation - spanning start-ups, partners, distributors and vendors.

Reseller News launches new-look Awards at 2018 Judges’ Lunch
Show Comments