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Kiwi channel key as Dell NZ marks 20 years of business

Kiwi channel key as Dell NZ marks 20 years of business

“Dell has a proud history in New Zealand with our entrepreneurial spirit remaining strong."

Angela Fox - Managing Director, Dell Australia and New Zealand

Angela Fox - Managing Director, Dell Australia and New Zealand

Dell is celebrating 20 years of business in New Zealand this month, as the refocused vendor continues to grow its channel roots across the country.

Since launching operations in 1996, the tech giant has underwent many transformations, resulting in its standing as a leading end-to-end solutions provider, with a blossoming Kiwi partner community.

“Dell has a proud history in New Zealand with our entrepreneurial spirit remaining strong,” says Angela Fox, Managing Director, Dell Australia and New Zealand.

"Our PC heritage continues to be an important part of the business as we have evolved into an organisation which provides comprehensive enterprise solutions and giving customers the power to do more.

"As a New Zealander I’m very proud to see this milestone celebrated in my home country.”

Fox, who grew up in New Zealand on a dairy farm near Turua on the Hauraki Plains, sees strong prospects for the company.

“As we look to the future we see a strong opportunity to help our customers with their journey to becoming future-ready enterprises that are agile and ready to embrace digital transformation,” she adds.

Spanning two decades of business, home appliances designer and manufacturer Fisher and Paykel is one of Dell’s earliest customers in New Zealand.

“As our IT requirements have evolved over the decades, Dell has consistently supported us in assessing our needs and helping us find the best solutions to help power our business,” adds Jon White, General Manager of ICT, Fisher & Paykel New Zealand.

“Twenty years shows remarkable staying power and an ability to fully understand customer’s needs.

“We congratulate Dell New Zealand on this fantastic milestone and look forward to continuing our relationship with them.”

Channel focus

Locally, Dell New Zealand has rapidly expanded its focus on the channel and intends to continue its partner expansion and growth.

After announcing Ingram Micro as its distributor in New Zealand last year, the vendor also selected Computer Concepts Limited as its preferred partner for business IT equipment in New Zealand’s South Island in August 2015.

James Arnold - General Manager, Dell New Zealand
James Arnold - General Manager, Dell New Zealand

In addition, earlier this year the organisation announced a raft of new benefits for the channel including new rebates.

“Our channel partners are a key element of our business success and for those relationships to remain successful we must ensure partners are inspired and enabled to succeed and be profitable,” adds James Arnold, General Manager, Dell New Zealand.

“Our channel program is designed with their success in mind.”

Dell APJ President, Amit Midha, is also visiting for the celebrations and will be meeting with a number of customers during his stay in New Zealand.

"We are proud of our presence in New Zealand and the breadth of customers we work with here,” he adds.

“It’s not just the large enterprises like Fisher and Paykel but also customers in the private and public sectors, including educational and research institutions as well as small and medium businesses and consumers.

“I look forward to continuing our work and helping our customers find the solutions to deal with tomorrow’s IT challenges. The future looks bright.”

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