Menu
​Tablet sales drop as detachable devices drive market growth

​Tablet sales drop as detachable devices drive market growth

“Windows 10 seems to be making headway in both the PC and tablet markets, mainly driven by devices with larger screen sizes."

Surface Pro 4

Surface Pro 4

Worldwide tablet shipments will drop to 195 million units in 2016, down -5.9 percent from 2015, according to a new International Data Corporation (IDC) Worldwide Quarterly Tablet Tracker forecast.

Looking beyond 2016, IDC expects the overall market to return to positive growth, albeit single digit, driven by growing demand for detachable devices.

As such, this somewhat hybrid category that brings together slate tablets and PCs is expected to grow from 16.6 million shipments in 2015 to 63.8 million in 2020.

“Beyond the growing demand for detachable devices, we're also witnessing an increase in competition within this segment that will help drive design, innovation, and a decline in average prices,” says Jean Philippe Bouchard, Research Director, Tablets, IDC.

“At the latest Mobile World Congress, we saw new entrants, like Alcatel and Huawei, coming from the mobile space and expanding their portfolio to address the demand for detachables.

“Everyone in the industry recognises that traditional personal computers like desktops and notebooks will potentially be replaced by detachables in the coming years and this is why we will see a lot of new products being introduced this year.”

The change from slate form factor to detachables will bring along two other changes to the tablet industry.

First, devices with larger screen sizes (9" and above) will experience growth throughout the forecast while those under nine inches will decline.

And second, Microsoft-based devices will begin taking share from the other platforms, most notably Android.

“This momentous shift in form factor will bring along the first significant impact of Windows-based devices that the tablet market has seen,” adds Ryan Reith, Program Director, IDC's Worldwide Quarterly Mobile Device Trackers.

“Windows 10 seems to be making headway in both the PC and tablet markets, mainly driven by devices with larger screen sizes.

“Despite the free licensing on products under 9 inches the growth for Windows-based tablets will be primarily on devices with displays between 9 and 13 inches.

“Until we see a day where touch is introduced for Mac OS X and inroads are paved to bring Android and Chrome more closely aligned, we believe Windows remains the logical choice for detachable products.”


Follow Us

Join the New Zealand Reseller News newsletter!

Error: Please check your email address.

Tags HPTabletIDCMicrosoftWindows 10mobile

Featured

Slideshows

Educating from the epicentre - Why distributors are the pulse checkers of the channel

Educating from the epicentre - Why distributors are the pulse checkers of the channel

​As the channel changes and industry voices deepen, the need for clarity and insight heightens. Market misconceptions talk of an “under pressure” distribution space, with competitors in that fateful “race for relevance” across New Zealand. Amidst the cliched assumptions however, distribution is once again showing its strength, as a force to be listened to, rather than questioned. Traditionally, the role was born out of a need for vendors and resellers to find one another, acting as a bridge between the testing lab and the marketplace. Yet despite new technologies and business approaches shaking the channel to its very core, distributors remain tied to the epicentre - providing the voice of reason amidst a seismic industry shift. In looking across both sides of the vendor and partner fences, the middle concept of the three-tier chain remains centrally placed to understand the metrics of two differing worlds, as the continual pulse checkers of the local channel. This exclusive Reseller News Roundtable, in association with Dicker Data and rhipe, examined the pivotal role of distribution in understanding the health of the channel, educating from the epicentre as the market transforms at a rapid rate.

Educating from the epicentre - Why distributors are the pulse checkers of the channel
Kiwi channel reunites as After Hours kicks off 2017

Kiwi channel reunites as After Hours kicks off 2017

After Hours made a welcome return to the channel social calendar last night, with a bumper crowd of distributors, vendors and resellers descending on The Jefferson in Auckland to kickstart 2017. Photos by Maria Stefina.

Kiwi channel reunites as After Hours kicks off 2017
Arrow exclusively introduces Tenable Network Security to A/NZ channel

Arrow exclusively introduces Tenable Network Security to A/NZ channel

Arrow Electronics introduced Tenable Network Security to local resellers in Sydney last week, officially launching the distributor's latest security partnership across Australia and New Zealand. Representing the first direct distribution agreement locally for Tenable specifically, the deal sees Arrow deliver security solutions directly to mid-market and enterprise channel partners on both sides of the Tasman.

Arrow exclusively introduces Tenable Network Security to A/NZ channel
Show Comments