Menu
Apple tops Chinese smartphone market for the first time

Apple tops Chinese smartphone market for the first time

The popularity of the iPhone 6 helped Apple beat out Xiaomi to become number one in China, according to a market researcher

Apple beat out domestic and foreign competitors to become the top phone vendor in China in the final quarter of 2014 - the first time it's led the Chinese market, according to Canalys, a company that tracks global smartphone sales.

The Cupertino company beat out Xiaomi, which has recently gained international recognition for its low-cost Android handsets, Samsung and Huawei, which respectively rounded out the top four vendors in the country during the quarter.

Despite costing twice as much as comparable phones from other companies, the iPhone 6 and iPhone 6 Plus have proved immensely popular with Chinese consumers since their launch on October 17, Canalys said on Tuesday.

In part, the sales are the result of wider availability of the new phones, which simultaneously launched at all three of China's mobile carriers with support for both 4G standards used in China: TDD and FDD LTE.

Apple also clamped down on availability of so-called "grey market" imports from Hong Kong, which reached China in the weeks before the phone officially went on sale. Some phones were being offered for over $2,000 -- an early indication of the iPhone's cachet and demand for the phone in China.

The larger screen also appealed to Chinese consumers, said Chris Jones, a Canalys analyst based in Silicon Valley.

"There is a huge middle class in China and this is a desirable device, despite the high price," he said. "People are replacing their phones on a regular basis and they are not loyal to a particular brand. Apple has been able to win back some customers."

The company said it would provide an estimate of units sold next week, after Apple and some of its competitors make their quarterly earnings announcements. Apple is due to release sales details later Tuesday and Samsung will do the same on Friday.

Martyn Williams covers mobile telecoms, Silicon Valley and general technology breaking news for The IDG News Service. Follow Martyn on Twitter at @martyn_williams. Martyn's e-mail address is martyn_williams@idg.com

Follow Us

Join the New Zealand Reseller News newsletter!

Error: Please check your email address.

Tags Appleconsumer electronicsiPhonesmartphonesCanalys

Slideshows

Top 50 defining moments of the New Zealand channel in 2016

Top 50 defining moments of the New Zealand channel in 2016

Reseller News looks back on a tumultuous 12 months for the New Zealand channel, assessing the fallout from a year of sizeable industry change. Whether it be local or global mergers and acquisitions, distribution deals or job changes, the channel that started the year differs somewhat to the one set to finish it - Reseller News assesses the key moments that made 2016.​

Top 50 defining moments of the New Zealand channel in 2016
​Hewlett Packard Enterprise honours high achieving NZ channel

​Hewlett Packard Enterprise honours high achieving NZ channel

Hewlett Packard Enterprise honoured its top performing Kiwi partners at the second running of its HPE Partner Awards in New Zealand, held at a glitzy ceremony in Auckland. Recognising excellence across eight categories - from distributors to resellers - the tech giant celebrated its first year as a standalone company, following its official split from HP in 2015.

​Hewlett Packard Enterprise honours high achieving NZ channel
Nutanix treats channel partners to Christmas cruise

Nutanix treats channel partners to Christmas cruise

Nutanix recently took to the seas for a Christmas Cruise around Sydney Harbour with its Australia and New Zealand staff, customers and partners to celebrate a stellar year for the vendor. With the sun out, they were all smiles and mingled over drinks and food.

Nutanix treats channel partners to Christmas cruise
Show Comments