ICT careers have licked graphic design, acting, fashion, animation and gaming to become the number one choice for teenagers, according to an Australian Computer Society (ACS) survey.
Conducted online, the survey asked 1820 Australian and New Zealanders aged 12 to 18 (Generation Z) to rank their preferred careers and quizzed them on their perceptions of various industries.
The majority of respondents said they considered a career in ICT to be about “being on the edge of new technological developments” and 21 per cent though it was “pretty cool”, while 15 per cent thought it was a career that earns a lot of money.
ACS chairman, Kumar Parakala, said in a statement the results demonstrated teenagers no longer considered the technology sector as ‘geeky’, a result he attributed partly to increased computer literacy and access to technology and training.
“This next generation of teenagers seems to understand the breadth of opportunity on offer within our industry” he said. “The foundation for attracting more students into ICT careers has been laid. Now the industry needs to showcase the career paths available”.
He pointed to brands linked with innovation such as Google, Nintendo, Apple and Microsoft as being instrumental in boosting the appeal of ICT careers.
Regional Director for Habbo Asia Pacific, Jeff Brookes, said it made sense innovation would be one of the primary motivating factors for Generation Z.
“Australian teens want to be where the action is… [They] are a truly digital generation and research showing technology careers being more popular than more traditional careers such as doctor, teacher or lawyer demonstrates that,” he said.
The survey was conducted online at Habbo (www.habbo.com.au), an online virtual world popular with teenagers.